Tel: 010-53352947

18511880203 (micro letter with the same number)

Human Factors Engineering Empowering a New Era

Hengzhi Technology provides one-stop service for the whole industry chain in brain science, ergonomics, interaction design, neurophysiology, psychology and other disciplines.

Why Choose Us

Specialties

The team building of our technical engineers is mainly with graduate degree, from product sales to after-sales service, our company is based on the values of solidity, development, loyalty, unity and innovation, respecting talents, stabilizing strength, and diligently providing solutions to meet customers' needs with high quality products and hot worry service.

Efficient

We have a professional customer service call center that responds quickly and provides 24/7 product and technical usage consulting services 24 hours a day, 365 days a year, making it easy for you to stay in touch with us at all times. No matter what problems you encounter, we will be ready to answer your questions and provide support.

Sincerely

We are adhering to the tenet of "always be sincere to our customers" and have always put customer experience and satisfaction in the first place. We provide one-stop service for the whole industry chain, such as psycho-human factors, driving human factors, biomechanics, user experience and virtual reality.

About Hengzhi

      (hereinafter referred to as "Everloyal"), invested by China Science (Guangdong) Science Group Limited, relying on Guangdong Institute of Human Factors Technology and Wuhan Institute of Human Factors Engineering and Technology, is a new type of science and technology enterprise based on psychological human factors, driving human factors, biomechanics, user experience, virtual reality and other directions, integrating production, research and development, sales and technical services.
        Hengzhi technology independent research and development driving human factors system, virtual reality graphical editing software, light environment psychological assessment system, psychological and human factors experimental teaching system, at the same time as the Polish Cortivision near infrared, China's general agent, Italy's BTS surface electromyography, such as biomechanics and gait analysis of scientific research products, the Netherlands Noldus Behavioral Science, Sweden, Tobii eye-tracking instrument, The Netherlands Noldus behavioral science, Sweden Tobii eye movement device, the Netherlands MindMedia physiology and biofeedback, the United States Biopac physiology, the United States ETT olfactory / gustatory stimulation device and other products agent. We have served Tsinghua University, Beijing Normal University, Northeast Normal University, Yanshan University, Qiyuan Laboratory, Xi'an University of Architecture and Technology, Northwest Agriculture and Forestry University, Shenzhen University of Technology, Xi'an University of Science and Technology, Shanghai University, Inkwell, NetEase, 27th Institute of China Electronic Science and Technology Group (CETG), 28th Institute of China Electronic Science and Technology Group (CETG), Huawei Technology, Second Space Academy, etc. We have continued to carry out in-depth cooperation in the areas of talent training, scientific research cooperation, and achievement transformation. Transformation and other aspects of the continued in-depth cooperation.
        We are a positive team, focused on cooperation and communication, energetic and creative. We believe in each other's abilities and potential, encourage mutual learning and growth, and work together to achieve the team's goals and vision. Working with enthusiasm and motivation, overcoming difficulties and challenges, being innovative and experimental, and constantly pursuing excellence and progress!
        Company purpose: do not forget the original intention, "constant" - "sincere"

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Our Product Line

Psychological Human Factors

Psychology is a basic science and an important method for human factors research. We provide equipment and solutions that meet the needs of applications in basic psychology, human factors engineering, human-computer interaction, user experience, and consumer behavior, and support customized solutions, including laboratory design.

VR Virtual Reality

Virtual reality technology is widely used in scientific research and production, and we provide virtual reality total solutions, including vision solutions, motion capture peripherals, virtual reality engines, software and scene customization and other equipment and services, involving film and television, industry, psychology, education and other fields.

Brain Science

Brain science is the frontier science to study human mysteries. We provide full-dimensional brain science research equipment, including ERP/EEG EEG equipment, fNIRS NIR brain imaging system, tES transcranial electrical stimulation equipment, TMS transcranial magnetic stimulation and other equipment, and provide integrated solutions.

Driving behavior study

Driving research has many different application scenarios, including automotive HMI, autonomous driving, ADAS, and traffic safety. We provide full-scenario solutions to meet these needs, including real-road and real-vehicle testing, simulation testing, data collaboration, etc.

Biomechanics

Biomechanical studies require multi-dimensional data such as kinematics, kinetics and physiology. We provide users with full-dimensional, full-scene equipment and solutions such as motion capture, 3D ergometry tables, ergometric running tables, body surface electromyography, muscle oxygen and stress distribution testing equipment.

Human Factors Engineering

Ergonomics is a science based on psychology, physiology, anatomy, anthropometry and other disciplines, which studies how to make the design of human-machine-environment system conform to the physiological and psychological characteristics of human, so as to achieve the best match between human, machine and environment, and make people work and live safely, healthily, effectively and comfortably.

Product Center

Psychocognitive and Brain Science Products

Drivers due to with virtual reality products

Behavioral Science Products

Biomechanical Products

Neuromodulation and Stimulation Products

Nuclear magnetic compatible products

News

虚拟现实环境中的注意状态识别

Attentional state recognition in virtual reality environments

Researchers from Poland have published an article in the journal Sensors that explores the practical combination of virtual reality (VR) and near-infrared technology. They designed an integrated experimental platform containing CW-fNIRS and head-mounted display (HMD) technologies and conducted experiments in virtual reality using a variant of the classic n-back task (2-back version). The results confirm that by combining fNIRS and HMD technologies, experimenters can effectively transfer experimental cognitive processes to a controlled VR environment. Research Background Functional near-infrared spectroscopy (fNIRS) is one of the newest and fastest functional neuroimaging techniques that uses near-infrared light at wavelengths of 650-950 nm to measure hemodynamic responses in cortical brain regions. NIR systems typically use lasers or LEDs to emit continuous wave (CW) NIR light. VR technology has been used for the study and training of attentional skills, and there have been many case studies and papers combining VR and NIR technology. The feasibility of combining VR and FNIRS technologies to modulate attentional states through training procedures has been demonstrated. Identifying attentional states can be used to monitor the engagement of subjects in a task. The user's experience of interacting with the system can be measured by visual scales and questionnaires to measure their satisfaction. The hypothesis of this study. The difference in hemodynamic activity (HbO/HbR concentration changes) between enhanced attentional engagement (n-back task) and relaxation states in the DLFPC and MFG regions will be significantly higher than the opportunity threshold level for the study group. The user-system interaction experience (fNIRS+HMD) will be higher than the mean of the satisfaction assessment scale. Subjects Twelve subjects (10 females), aged 21-34 years (M = 24.82; SD = 4.38) participated in the experiment. All participants in the experiment were right-handed with normal bare and corrected visual acuity. Equipment NIR signals were recorded in a dual wavelength (760 and 850 nm) fnirs system ((Cortivision sp. z o.o., Lublin, Poland). A total of 16 LED sources and 10 detectors were used. Data processing for the online phase was performed on OpenViBE 3.1.0 (Inria Hybrid Team, Rennes, France) using a custom Python script. VR scenes were developed using the Unity3D engine and displayed on Oculus Quest (Facebook Technologies, Menlo Park, CA, USA). Statistical analysis of the results was performed using JASP software. The experimental setup consisted of wireless integrated VR goggles and a wearable fNIRS device. During data recording, participants were seated and the devices were wirelessly connected. Subjective satisfaction assessment The Visual Analogue Scale (VAS) was used to assess the overall subjective satisfaction at the end of the experiment in both groups. The assessment was done on an 11-point scale". A modified version of the Quebec Assistive Technology User Evaluation (eQUEST 2.0) was used ...
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邀请函|神经工程管理学术研讨会工作坊(第一轮)

Invitation Letter|Neural Engineering Management Colloquium Workshop (Round 1)

I. Neuroengineering Management Colloquium Workshop Over the past 70 years since the founding of our country, China's construction industry has created the world miracle of "home ownership" in the world's largest country in terms of population size, to which engineering management practitioners have made remarkable contributions. At present, the wheel of high-quality development of the construction industry has quietly arrived, which requires the practice of engineering management to gradually shift from "material-oriented" to "people-oriented". In this context, how to realize "people-oriented" has become a hot issue at the forefront of engineering management research. Neuromanagement in Engineering (Neuromanagement in Engineering) is based on the interdisciplinary theories of cognitive neurology, psychology, behavioral decision making, organizational behavior and engineering management, and integrates multidisciplinary research paradigms, combined with EEG, eye movement, NIR, VR, AR and other research tools, and adopts experiments, big data and subjective reports. It is a new research direction to achieve the goal of "human-oriented" engineering management by combining EEG, eye-movement, NIR, VR, AR and other research methods and adopting experimental, big data and subjective report data fusion collection and analysis methods to reveal the laws of human activities in engineering management activities. In order to promote the promotion and development of neuroengineering management-related research, build a platform for scholars in related fields to exchange and cooperate, promote the innovative integration of cognitive neuroscience, brain science and other related disciplines with engineering management, and promote the innovation of engineering management research methods, theories and paradigms, the first symposium on neuroengineering management is scheduled to be held in Chongqing from June 3 to 4, 2023. The conference is organized by the Neural Engineering Management Research Committee, hosted by the School of Management Science and Real Estate of Chongqing University and the International Research Center for Sustainable Construction of Chongqing University, and organized by the School of Civil Engineering and Water Resources of Tsinghua University, the Department of Construction and Real Estate of Hong Kong Polytechnic University, the Department of Architecture and Civil Engineering of City University of Hong Kong, the School of Civil Engineering of Tongji University, the School of Management of Shanghai University, the School of Civil Engineering and Mechanics of Jiangsu University, the School of Management of Xi'an University of Architecture and Technology, and the School of Civil Engineering of Chongqing University. Ltd. Experts from related fields are warmly welcomed to attend the conference! 1、Workshop theme Neuromanagement in Engineering: It is one of the latest research directions of neuromanagement, based on the theories of cognitive neuroscience, psychology, behavioral decision making, organizational behavior and engineering management, combined with EEG, eye movement, near infrared (fNIRS), VR, AR and other devices, using experiments, big data (including video analysis and subjective reports) and other methods. The workshop is based on the theories of neuroengineering management and engineering management, including EEG, eye movement, near-infrared (fNIRS), VR, AR, etc., and adopts experimental, big data (including video analysis) and subjective report methods to study human activities in engineering management activities, including behavior, psychology, physiology (including health), human-computer interaction, etc., in order to achieve the ultimate goal of "human-oriented" in engineering management. Based on the basic concept of neuroengineering management, this workshop will bring you the case study of psychological technology in neuroengineering management and the principles and characteristics of eye-tracking, EEG and NIR technology. We are looking forward to exchanging and discussing with all the guests on this topic. 2、Organization Hosted by Neuroengineering Management Research Committee Undertaker. Beijing Hengzhi Technology Co. Wuhan Institute of Human Factors Engineering and Technology
3、Time and place Time: June 3, 2023 Venue: Chongqing University (174 Shazheng Street, Shapingba District, Chongqing, China) Note: This workshop will be held in conjunction with the First Symposium on Neuroengineering Management, and there is no fee for the workshop.
4、Workshop content Time Lecturer Content Summary June 3, 15:00-16:00 Shan Keqiu Application of psychological techniques in neuroengineering management and case studies Practical application of NIR, EEG and eye movement techniques in neuroengineering management June 3, 16:10-17:10 Can Jin Principles and characteristics of eye movement, EEG and NIR techniques A detailed introduction to the principles and characteristics of EEG, NIR and eye movement techniques. Detailed introduction June 3, 17:10-17:30 Shan Keqiu, Jin Can Discussion and demonstration of the instruments and trial operation of the relevant instruments 5、Lecturer introduction Shan Keqiu: Theoretical consultant of Beijing Hengzhi Technology Co., Ltd, Master of Psychology of Dublin University Jin Can: Theoretical consultant of Beijing Hengzhi Technology Co. 6、Workshop Contact Xia Haiyan:18911883058 Li Jiahua:18500350004 II. Graduate Student Innovation Fund Ltd. will fund the "Hengzhi-Neural Engineering Management Seminar Postgraduate Research Innovation Fund" (5000/item for PhD students and 3000/item for master students), and will provide differential funding to the students who participate in the postgraduate forum. 1. Name of the fund. Everloyal-NME-202301) 2、Number of people funded. Doctoral Research Innovation Fund: 3 persons, RMB 5,000 each Master's Research Innovation Fund: 5 persons, RMB 3,000 each 3、Fund content. (1) This fund is jointly established by Beijing Hengzhi Technology Co., Ltd. and the Academic Committee of Neuroengineering Management Symposium to support young researchers in the field of neuroengineering management-related research. (2) Beijing Hengzhi Technology Co., Ltd. provides necessary scientific training and services to the postgraduate research innovation fund supporters, and gives priority to providing support in equipment rental, experimental assistance, data analysis, etc. (3) The fund project funds will be directly allocated by Beijing Hengzhi Technology Co., Ltd. to the researcher's unit and managed as a joint scientific research project, and the research results published under the project funding should be marked as fund project - horizontal. (4) Beijing Hengzhi Science and Technology Co., Ltd. will assist in the industrial transformation of the innovative achievements in the field of neural engineering management and promote the cooperation between industry, academia and research. (5) The project funding period will last for one year from the establishment of the project, and a special sub-forum will be set up in the "Second Symposium on Neuroengineering Management" for the postgraduate research innovation fund, and the project funders will be invited to make a summary report. III.Neural Engineering Management Symposium Conference Information The conference will be held offline and the basic information of the conference is as follows Hosted by Neuroengineering Management Research Committee
Undertaker. School of Management Science and Real Estate, Chongqing University International Research Center for Sustainable Construction, Chongqing University Co-organizers. School of Civil Engineering and Water Resources, Tsinghua University Department of Construction and Real Estate, Hong Kong Polytechnic University Department of Architecture and Civil Engineering, City University of Hong Kong School of Civil Engineering, Tongji University School of Management, Shanghai University School of Civil Engineering and Mechanics, Jiangsu University School of Civil Engineering and Mechanics, Xi'an University of Architecture and Technology School of Management, Chongqing University Research Base of Language Cognition and Language Application, Wuhan Institute of Human Factors Engineering and Technology, Beijing Hengzhi Technology Co. Note: This seminar is exclusively supported by Beijing Hengzhi Technology Co. 1、Time and place (1) Conference Venue: Chongqing University, School of Management Science and Real Estate Building (2) Conference Program: June 3, 2023 - June 4, 2023 (3) Deadline for submission of long abstracts: April 15, 2023 2、Conference theme (1) Research on neural engineering management (2) Research on "human-centered" engineering management 3、Conference organization ...
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西北农林科技大学 | 行为经济与政策模拟实验室正式投入使用,恒挚科技参与助力建设

Northwest A&F University of Science and Technology | Behavioral Economics and Policy Simulation Lab is officially put into use, and Hengzhi Technology is helping to build it

The Behavioral Economics and Policy Simulation Laboratory of Northwest A&F University of Science and Technology (NWFUST) is built by the School of Economics and Management of NWFUST with the goal of serving scientific research and teaching, aiming at exploring the mystery of economic behavior and decision-making through scientific experimental means, providing a platform for researchers to conduct scientific research and study, and promoting the development of basic economic theories and innovation of research methods. The laboratory is located in Room C620 of the Liberal Arts Building of Northwest A&M University, with four functional areas: Neuroeconomics Laboratory, Behavioral Economics Laboratory, Virtual Reality (VR) Laboratory and Policy Simulation Laboratory, which have been officially put into use.

In the morning of February 26, dozens of experts from many universities in China, such as Zhejiang University, Renmin University of China, China Agricultural University and Huazhong Agricultural University, visited the site in person. While experiencing virtual scenes and marveling at the charm of science and technology, they put forward many constructive and valuable suggestions on how the laboratory can be combined with the agricultural and forestry economic management disciplines and applied to scientific research.

In this regard, Professor Ren Yanjun reported in detail the basic situation of the laboratory construction, operation and management ideas and future development direction. The delegation experienced the virtual (VR) reality Cave system, the Cortivision blood oxygen fusion imaging system in Poland, the Tobii ophthalmoscope in Sweden and other experimental equipment, and expressed full affirmation of the laboratory construction work. At the same time, they made corresponding suggestions on laboratory management, future development, talent training, equipment maintenance, etc. They also hoped that the laboratory would adhere to the basic concept of interdisciplinary and cross-border integration, base on the frontier of disciplines, enhance the domestic competitiveness and international influence of the first-level disciplines mainly in agriculture and forestry economic management, cultivate high-quality talents and produce high-quality research results.

Link to original article. Focus on Economics and Management | Behavioral Economics and Policy Simulation Lab Opens

Company Profile Beijing Hengzhi Technology Co., Ltd, invested by China Science (Guangdong) Science Group, relying on the technical background of Guangdong Institute of Human Factors Technology and Wuhan Institute of Human Factors Engineering Technology, is a new type of high-tech enterprise based on psychological human factors, driving human factors, biomechanics, user experience, virtual reality and other directions, integrating production, research and development, sales and technical services, has been successfully selected in Zhongguancun High-tech enterprise list.
The driving human factors system, virtual reality graphic editing software, light environment psychological assessment system and psychological and human factors experimental teaching system developed by Hengzhi Technology have entered the domestic market. As the sole agent of Poland Cortivision NIR, Russia Mitsar EEG in China, the sole agent of Italy BTS surface electromyography and other biomechanical and gait analysis products in China, and the sole agent of Netherlands Noldus Behavioral Science, Sweden Tobii Eye Motion Instrument, Netherlands MindMedia Physiology and Biofeedback, US Biopac Physiology, US ETT The domestic licensed agent of products such as olfactory/taste stimulator. The high-tech products operated have served the top universities and the highest level of scientific research units in China, including Tsinghua University, Beijing Normal University, Northeast Normal University, Yanshan University, Qiyuan Laboratory, Xi'an University of Architecture and Technology, Northwest Agriculture and Forestry University of Science and Technology, Shenzhen University of Technology, Xi'an University of Science and Technology, Shanghai University, the Second Institute of Aerospace, 27 and 28 of China Electronics Technology Group, while providing technical support for ink Netease, Huawei technology to provide technical support, in the field of talent training, scientific research cooperation, transformation of results and other scientific and technological areas of continuous in-depth cooperation.

Follow us: This article comes from the WeChat public number: EVERLOYAL ...
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机器人像人一样走路!华东师大交叉研究打通算法关键

Robots walk like people! Cross research at East China Normal University hits the algorithm key

  Professor Shuguang Kuai's team at East China Normal University has used virtual reality combined with computational modeling to skillfully quantify human social walking behavior and further designed an algorithm based on human behavioral characteristics, significantly improving the anthropomorphic nature of robots and human-robot interaction experience, effectively solving the problem of integrating robots into social scenarios, building a link between human behavior theory and navigation algorithms, and realizing the This work is a leap from concepts and models to algorithms in human social mobility theory. This cross-cutting scientific research spanning humanities, science and engineering was published in the leading international computer science journal Nature - Machine Intelligence (Nature Machine Intelligence) was published on. How can robots enable high-quality social interaction?   With the advent of the smart era, service robots are increasingly coming into human life and are expected to become the right-hand man of human life. How to make robots more human, better understand people and have high-quality social interactions with them has become a key and difficult problem in the field of service robots. To solve this challenge, it is necessary to translate the theoretical concepts of human social interaction behavior into algorithms that can be implanted into robotic platforms.   To address this challenge, theProfessor Shuguang Kuai's research team from the School of Psychological and Cognitive Sciences and the Institute of Brain Science and Educational Innovation at East China Normal University has successfully constructed a virtual realityAn ideal experimental scenario for measuring social behaviorThe effective quantification and modeling of human social walking behavior, and its algorithmic implantation into the navigation platform of robots, has achieved a three-stage leap from conceptualization, computation to engineering of human science theories.   Human social competence has an irreplaceable advantage over current artificial intelligence algorithms. This advantage is best demonstrated in the natural behavior of walking.   "Hypothetically, in a social scenario, humans would walk based on modesty and try to avoid interfering with the social interactions of others, even though doing so might cause us to take long detours and consume more time and energy."   Such behaviors and decisions, which are rare for humans, are quite challenging for robots, and how to make robots have human-like social capabilities so as to enhance the anthropomorphic nature of robots and the experience of human-robot interaction is an important challenge that needs to be addressed in the current field. From human social behavior to robotic navigation algorithms   In response to this challenge, this research work aims to address two important scientific and technical questions within this framework.The first is how to quantify and model human social walking behavior and build quantitative models to predict human walking paths, and the second is how to implant these models into engineering algorithms to achieve enhancements to robot navigation algorithms.   To address the first problem, although the fields of psychology, anthropology, and sociology have paid attention to human social interaction behavior for a long time and established many theories. However, these theories mostly stay at the level of phenomenal descriptions and lack complete quantitative computational models.   The research team cleverly used cutting-edge virtual reality technology combined with traditional experimental psychology research methods to construct an ideal social walking experimental scenario in a virtual scene, and used this experimental scene to quantitatively measure the human social interaction space and social walking characteristics. On the basis of the behavioral experimental results, the team members further used computational modeling to construct a mathematical model of human walking behavior, and proposed a Social Locomotion Model based on individual social space, and demonstrated the robustness of the model in complex social scenarios in several virtual environments and real dynamic scenarios. In the second problem, after obtaining the computational model of social walking behavior, the research team algorithmized the model based on the actual engineering requirements and implanted it into the robot platform for verification and optimization to test whether the algorithm based on human intelligence can improve the human evaluation of robot sociality and humanoidity.   The results of the study demonstrate in many ways that the computational model based on human behavioral characteristics can effectively improve the experience of human-robot interaction, as well as the humanoid and social aspects of the robot. A Behavioral Evaluation Platform for Robots New breakthroughs in cross-disciplinary fields   With the development of socio-economic level and the improvement of people's living standard, the development of science and technology has moved from simply enhancing production capacity to leading the high-quality and harmonious development of human society. In such a new historical period, the importance and necessity of cross-fertilization of arts and science disciplines has become more and more prominent. Some members of the research team (from left: Mingyuan Yan, Mingcheng Miao, Shuguang Kuai, Chen Zhou and Qi Jan) Recently, the research results of this cross-science research spanning humanities, science and engineering were published in the leading international computer science journal Nature - Machine Intelligence (Nature Machine Intelligence) was published. Prof. Shuguang Kuai is the corresponding author of the paper, postdoctoral student Chen Zhou is the first author of the paper, and PhD student Mingcheng Miao, undergraduates Xinran Chen and Yifei Hu, and current undergraduates Qi Yan and Mingyuan Yan are co-authors of the paper. This research was supported by the National Natural Science Foundation of China under the Excellent Youth Program (32022031), the Major Project of Basic Research of Shanghai Science and Technology Commission (19JC1410101), and the China Postdoctoral Science Foundation under the Surface Project (2021M701227). The results of Prof. Shuguang Kuai's team at East China Normal University are published inNature Machine Intelligence   Based on psychological theory and technology, Professor Shuguang Kuai has built a multidisciplinary cross-fertilization research team by integrating virtual reality and computer science, dedicated to quantifying a series of abstracted and conceptualized humanities theories by means of the latest intelligent technologies, and using humanities ideas to stimulate and guide breakthroughs in science and technology. The research team has designed a series of new research paradigms to computationalize and engineer humanities theories in recent years, and the related results have been published in Psychology (Nature Human Behaviour), neuroscience (Journal of Neuroscience), and Computer Science (Nature Machine IntelligenceThe research team has become a distinctive research team in the field of interdisciplinary research in the arts and sciences by appearing in high level international journals in the field of science and technology. Attachment.Human-behaviour-based social locomotion model improves the humanization of social robots Source丨East China Normal University ...
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